PLAN YOUR ADVERTISING - BE A MEDIA PLANNER
PlanMagic Media Planner is the most advanced
advertising, promotion and p.r. planner
in the world. The program consists of an easy to use media plan model in MS Word, fully automated
media planner application in MS Excel 2000+ with a unique media calendar
to plan on a 3-year timeline, detailed advertising, promotion and public relations details, sophisticated results analysis, and an accompanying
presentation template.
- plan your advertising, promotion and p.r. like a pro
- pleasantly surprise a potential advertiser with a thorough and complete presentation of their media plan
- analyze your media planning with state-of-the-art tools
- create unlimited media plans
It's the most innovating media planner available to date. It produces results faster than any other and offers all the necessary flexibility. Its structure is innovating and refreshing. The media planner workbook is a one-of-a-kind tool and thanks to its avant garde approach has no competition.
Designed to help account managers, advertising agencies, marketing firms, media planners, events marketing managers, marketing coordinators, product managers, marketing specialists, media consultants, media directors, media executive, media buyers, audience planners, communications managers, brand managers, and entrepreneurs make smarter media decisions faster and easier.
Media brief -- media plan template
A pre-written media planner model template for an advertising, promotion and PR plan in MS Word format.
You don't have to create your own contents from scratch (or delete most of it as may be the case with a sample plan) and you'll get the most professional printed results. The media planner template is prepared for any type of business.
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Media brief -- media plan template |
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| Table of Contents (automated)
Executive summary |
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Media mix - Goals & strategies - The media mix - The media calendar - The 5 year summary Review of the media plan - Ratios - Comparison analysis - Variations and corrections - Timeline Appendices - Media budget - Media calendar - .... |



Media planner application
Trend setting media planner application written in MS Excel that has no competition.
You will not find a better media planner solution as detailed, automated or thorough. There is no limit to the number of media plans that can be created. Enter some assumptions, objectives, budgets, and target markets. Then add any number of ads and campaigns under one of the advertising, promotion or p.r. types, and see the media plan materialize before your very eyes.
Key advantages
- Uses PlanMagic's Smart Entry System (SES)™ to minimize and significantly speed up data entry.
- Easily insert new ads and campaigns.
- Media calendar control panel with budget control.
- Includes wizards to simplify and significantly speed up data entry.
- Validation checks for data consistency.
- Year and forecasts can start in any year.
- Up to 5 years can be forecast in one workbook, with no limit if multiple workbooks are used.
- Views are collapsible for clear summaries.
- Projected worksheets that are always balanced.
- More than 25 charts illustrate trends in expenses, results, audience, and more.
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PlanMagic Media Planner Application State-of-the-art Media Planner & Media Results Analysis
> Assumptions (general, scope, media mix, descriptions)
ADS & CAMPAIGNS
> Internet plan (3 years)
> Public relations plan (3 years) SUMMARIES
> Media budget monthly and quarterly (3 years) RESULTS ANALYSIS
> Advertising results analysis (3 years)
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The PlanMagic Media Planner Application
The application offers you 27 worksheets (see the Details for a description of each).
A quick browse of the screenshots should give you a pretty good picture of the
overall capabilities of the PlanMagic Media Planner Application.
Main menu

Media calendar

Budget control

Target markets


Magazine ad

Direct marketing ad

Internet ads

P.R.

Advertising summary

Cost summary

Media charts

Market forecast

Market share

The application offers you about 27 worksheets
all linked in perfect harmony, so to speak.
You can check the Details for a description of each. We hope this helped to give
you a good
picture of the overall depth provided in our state-of-the-art media plan
application.
Media planner guide
The guide covers subjects such as marketing mix (customer analysis, competitive analysis, SWOT and market analysis, USP, branding), media plan (objectives & target markets, media calendar, advertising & promotion, Internet campaigns, public relations), results analysis (advertising & promotion results, Internet results, comparison analysis, timeline) and more.
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Presentation
Easy to complete media brief presentation template (> 30 slides) in PPT (MS PowerPoint) format. You can copy text from the document templates, link to tables in the document template, or link to worksheet data in the financial workbook. The template contains the same outline as the media planner template.

Advantages
PlanMagic Advantages
- Legendary Ease of Use
Designed to work the way you work, so you don't have to change your current business processes. Familiar and intuitive MS Office interfaces (MS Word, MS Excel, MS Powerpoint). - Advanced Functionality
Built-in charts, analysis tools and advanced reports, perform in-depth financial analyses, and much more. - Low Cost of Ownership
Starts at just $175.00 for a single user first year license, which includes free technical support. - Customer Approved
Used by over 100,000 starting and growing businesses around the world. PlanMagic software products serve customers in every industry, including manufacturers, wholesalers, contractors, retailers, distributors, services providers, consultants, non-profits and many many others. - Competitor 'Approved'
Though more and more 'competitors' copy our innovative ideas and trend setting concepts into their lesser product(s). There is no competitor for media planner software in this price range. - Backed by PlanMagic Corporation
PlanMagic software products are the financial planning and analysis solution recommended by more accountants, CPAs and other business consultants than any other, and we are confident you will be 100% satisfied.
Summary
Can you afford (not) to get the best available software to get the job done professionally and fast? No one has made it easier for you to plan your advertising, promotion and P.R., offers the same high quality printed result, offers the same level of automation, a complete media planner's guide, as well as a professional media plan presentation template. |
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Minimum requirements PlanMagic Media Planner 8.0:
A personal computer with MS Windows XP/Vista, a Java enabled browser, MS Office 2002 (XP)/2003/2007. Optional MS PowerPoint 2002 (XP)/2003/2007.
Click here for MAC.
Delivery: via Electronic Download (~8Mb).
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PLANMAGIC MEDIA PLANNER
INTELLIGENT MEDIA PLANNER SOFTWARE
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