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Marketing

 
The Marketing section is a considerable part of the marketing plan. It contains chapters such as:
  • The product mix
  • SWOT analysis
  • Suppliers
  • Geographic markets
  • Competitors
  • Pricing goals & strategies
  • Distribution & service
  • Operations
  • Market research

  • Market goals & strategies
  • Sales estimates

  • Advertising & promotion


 

These are only parts of the geographic markets and the competitive research chapters. The rest, yes, is available in the software as is the rest of the marketing section.

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